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Amplify Your Success

Amplify Your Success is the only podcast for coaches, consultants, course creators and experts that integrates practical and proven business strategy along with mindset, motivation and energetic tools to amplify impact, income and influence. If you are looking to shatter your earning limits while making a massive impact with your business superpowers, tune in to hear 22 year business veteran Melanie Benson host power-packed conversations with other business industry leaders. Discover more tools and resources at MelanieBenson.com.
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Now displaying: April, 2023
Apr 24, 2023

Networking is a valuable strategy to meet potential clients and build connections in business. But it can become laborious, requiring an immense amount of time and energy to develop relationships.

Have you noticed how the uber wealthy and super connectors network? With access to exclusive events and communities where they can meet like-minded individuals who share their values and aspirations, their relationships produce connections quickly.

Additionally, the rich and famous have the influence to open doors for others and provide access to valuable opportunities. These factors allow them to make more meaningful and long-lasting connections than business owners who network at public luncheons and events.

On Amplify Your Success Podcast episode 332, Michael Whitehouse joins me to share how we can replicate some of the high networth networking strategies to speed up making valuable connections.

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

Key Takeaways

     [4:57] Why networking is the best way to build up your sales system.

     [7:46] Networking is where people pass valuable resources through word of mouth.

     [13:27] The big mindset shift required to network like the affluent do.

     [18:18] Why networking like this is actually easier for introverts.

     [22:13] Melanie and Michael discuss the wing-man strategy and the benefits to having a networking sidekick.

     [37:27] Michael discusses his bold move and how his pivot to produce virtual summits is paying off.

 

About the Guest

Michael Whitehouse is The Guy Who Knows a Guy. In 2014, he came to Groton, Connecticut knowing no one at all. A year later, after diving into networking with both feet, he was a major connector in the local community. In 2020, he went global and began connecting entrepreneurs, investors, speakers and others around the world to people they need to know. He offers his services as a networking concierge, making connections and building strategic alliances around the world. He is the host of the daily Morning Motivation Podcast and the Guy Who Knows a Guy interview podcast.

 

Website: https://www.guywhoknowsaguy.com/ 

SM Links:

Linkedin: https://www.guywhoknowsaguy.com/linkedin

Facebook: https://www.guywhoknowsaguy.com/facebook

YouTube: https://www.guywhoknowsaguy.com/youtube

TikTok: https://www.guywhoknowsaguy.com/tiktok

 

Resources Mentioned in This Episode:

     Free copy of book at:  https://www.guywhoknowsaguy.com

     GuestExpertSystem.com

Apr 17, 2023

Having a co-founder can bring many benefits to a business, including shared responsibilities, complementary skills, and emotional support. However, it can also come with challenges, such as disagreements over direction, decision-making power struggles, and the potential for conflicts of interest. Knowing who will make a great business partner for you is important to avoid significant issues later (like lawsuits and a complete dissolution of a business you worked hard to build.)

On Amplify Your Success Podcast episode 331, serial entrepreneur and long-time cofounder Tanis Jorge joins me to discuss how to ensure your business partnerships continue to be a growth asset.

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

Key Takeaways

     [5:53] How Tanis met and cultivated her long-term cofounder relationship.

     [9:01] The best way to lay the groundwork for a successful, long-term business partnership.

     [11:16] Navigating challenges and putting out fires that naturally emerge when accelerating business growth.

     [13:17] Trojan horses to watch for in your cofounder relationship.

     [15:30] Why values are a critical component for successful communication and growth between business partners.

     [19:18] A few signs that your colleague or family member is not going to make a good business partner.

     [25:13] Tanis shares a technique to transform a contentious, challenged cofounder relationship back into harmony.

     [28:43] We discuss how agreements and contracts fit into a successful business partnership.

 

About the Guest

Tanis is a serial tech entrepreneur and a leading advisor on entrepreneurship and building successful cofounder partnerships. Over the course of her career in startups, spanning the last 20 years, Tanis has cofounded, scaled, and successfully exited multiple, data-driven businesses with the same partner.

​Her successes culminated with her most recent venture, Trulioo, which she co-founded in 2011. Between 2011 and 2015, Tanis served as Chief Operations Officer of Trulioo, working to lay the groundwork and build the foundation for the trusted, innovative, and disruptive company it has become today. In 2021, Trulioo reached "unicorn" status, solidifying both its place as the world’s leading identity verification company and Jorge’s track record for founding successful businesses.

​Today, Tanis is one of the go-to voices and experts on the cofounder relationship. Author of The Cofounder's Handbook and Founder of The Cofounder's Hub, her work focuses on how co-founders can function in an open, productive, and symbiotic way to ensure continued and long-term business success.

 

Website: https://www.thecofoundershub.com/

SM Links:

Instagram: https://www.instagram.com/thecofoundershub/

Linkedin: https://www.linkedin.com/in/tanisjorge/

 

Resources Mentioned in This Episode:

Check out all of the Cofounders Hub Resources Here

Apr 10, 2023
 

With over 900,000 active podcasts (and over 2 million shows launched in the last 2 years), there is no shortage of interest in podcasting.

However, over 1 million shows launched and later paused their production, creating a phenomenon known as Podfade. The primary reason that a podcaster halts production is a lack of desired results.

The solution? Learn how to grow a successful podcast.

A successful podcast is a powerful tool for entrepreneurs to build their personal brand, establish thought leadership, and connect with their audience on a deeper level. It can also help to generate leads, drive traffic to their website, and increase revenue for their business.

On episode 330 of Amplify Your Success Podcast, I’m sharing how this show landed in the top 1.5% of all podcasts worldwide (and more importantly, what steps YOU can take to improve listenership of your show too.)

Join us in the Amplify Your Authority Facebook Group to unpack all 7 of the steps in my 7 Step Plan to Get Booked, Get Leads and Get 5 Figure Clients by Leveraging Other People's Audiences.

 

Takeaways

     [1:57] Why I set my goal to be a top podcast in my market

     [4:19] Covering some key podcast growth statistics since 2019 (and why this matters right now.)

     [9:20] Key strategy of audience building and why this is the #1 factor that drives downloads and a successful show.

     [10:38] The first pillar of growing an audience and the importance of your episode topics.

     [13:17] Why I pivoted from a solo show to integrating guest experts to tap into pillar two.

     [16:16] Leveraging other people’s podcasts to master the third pillar of audience growth.

     [19:40] Pillar four and the importance of your own promotional plan.

 

Resources Mentioned in This Episode:

     Authority Brand Podcast Toolkit

     The Guest Management System

     [1]  [2]  [3]  How to book a Fast Track Call with me

Apr 3, 2023

When you own a business, there are no shortage of risks, big decisions, and disappointing results that can occur. Setbacks and failed attempts will happen more often than most of us would like.

However, an entrepreneur who has developed resilience, will move through challenges faster, which allows you to experience more wins. Life will always throw us curveballs, so it is essential to develop tools to persevere and develop a growth mindset to adapt during unexpected situations.

On Amplify Your Success Podcast episode 329, Robin Hills joins me and discusses the small changes that help you navigate challenges with less stress.

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

Key Takeaways

  • [0:53] Why I believe that resilience is an entrepreneur superpower.
  • [6:01] A simple definition of what resilience is (and more importantly what it is not..
  • [10:40] How to start building emotional resilience.
  • [12:12] A deeper understanding of what emotions really are (and how we can detect resilience building ones.)
  • [18:30] What happens to our emotions, body and resilience after experiencing trauma.
  • [23:04] Scandinavian research that explored emotions and their impact on the body
  • [29:53] Robin talks about some of the bold moves he made to grow their reach of his work in the world.

About the Guest

Robin is the director of Ei4Change, a company specializing in educational training, coaching and personal development focused around emotional intelligence, positive psychology and neuroscience.

He has taught over 300,000 people in 195+ countries how to build resilience, increased self-awareness and understanding of others. His educational programs on resilience and emotional intelligence cover the most comprehensive and detailed education of any emotional intelligence organization and are today used in educational establishments in South Africa and India.

Robin is also the author of 2 books and has through his work developed the experiential coaching methodology Images of Resilience to support cathartic conversations around resilience.

He has delivered key-note speeches at conferences across the world including at Harvard University and sits on the North West Committee of the Association of Business Psychology.

Website & SM Links: https://ei4change.com/

 

Resources Mentioned in This Episode:

1