Info

Amplify Your Success

Amplify Your Success is the only podcast for coaches, consultants, course creators and experts that integrates practical and proven business strategy along with mindset, motivation and energetic tools to amplify impact, income and influence. If you are looking to shatter your earning limits while making a massive impact with your business superpowers, tune in to hear 22 year business veteran Melanie Benson host power-packed conversations with other business industry leaders. Discover more tools and resources at MelanieBenson.com.
RSS Feed Subscribe in Apple Podcasts
Amplify Your Success
2024
December
November
October
September
August
July
June
May
April
March
February
January


2023
December
November
October
September
August
July
June
May
April
March
February
January


2022
December
November
October
September
August
July
June
May
April
March
February
January


2021
December
November
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December


Categories

All Episodes
Archives
Categories
Now displaying: Page 1
Dec 11, 2023

What is a personal brand? And do you need to brand your business, or yourself?

There is a big distinction between marketing your business, and branding your business. Many entrepreneurs spend an enormous amount of time marketing their business, but end up being invisible as their brand doesn’t stand out in the market.

The branding experts at BrandFace join me on Amplify your Success Podcast episode 365 to discuss the nuances of personal branding, address common pitfalls and shed light on the vital distinction between branding and marketing. 

A bold, unbeatable brand can amplify success and help a business owner stand out in a crowded market by leaving a lasting impression and creating opportunities for growth and success.

Branding strategist Tonya Eberhart delves into the critical components of creating a bold, unbeatable brand by unpacking their three-step "3D Formula" for crafting an impactful brand, Tonya and Melanie provide valuable insights for entrepreneurs looking to amplify their success through strategic branding.

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

 

Key Takeaways:

04:57 Differentiating marketing versus branding in simple terms.

09:06 Why brand consistency is essential for credibility and connection.

12:33 The importance of defining brand messaging to avoid common mistakes.

15:59 How to develop a stand out brand through the 3D Method: define, develop, and display.

17:28 Identify, craft, and display brand elements effectively.

20:17 How your brand might need to evolve as your business offerings shift.

25:19 How your brand visibility is essential to attracting and retaining customers.

 

Resources Mentioned in This Episode:

 

0 Comments
Adding comments is not available at this time.