If you offer high-ticket programs, you may have noticed that what worked years ago, won’t necessarily work in today’s market. The landscape has changed and lead generation strategies require refinement and innovation.
On Amplify Your Success Podcast episode 416, I sit down with Jennie Wright, an expert in email list growth and high-value lead generation. Jenny reveals how elite coaches can reframe their approach to lead generation by embracing personalized, high-touch methods such as niche-focused masterminds and leveraging platforms like YouTube.
Jennie delves into her "List Injection Method," offering practical tips on engaging high-level clients through innovative strategies. Through real-world examples, she shares her expertise on executing impactful "lead injection events," repurposing content, and consistently engaging audiences to counteract email list attrition. You’ll also hear how virtual events, webinars, and personal touchpoints can significantly enhance your lead generation efforts.
Whether you're refining your strategies or stepping out of your comfort zone, Jennie's insights provide valuable insight to high-level lead generation success.
06:27 Characteristics that would identify a high quality lead for a high-ticket offer or high value client.
10:36 How attracting high value clients has changed over the past couple of years and how you need to pivot to adapt.
12:23 Why basic PDF downloads no longer work as lead magnets for high-level clients and what you need to focus on instead.
14:15 The power of YouTube as a search platform for finding elite coaching and solving specific business challenges.
17:05 The role of virtual events in attracting and pre-qualifying the right leads for your offers.
19:28 How to build credibility through consistent content and strategic "list injection events" twice a year.
22:17 The type of content that will move them from hesitation to taking action.
25:23 How taking massive action (like 53 Facebook lives in 14 days) can break through personal visibility fears and boost sales.
Get Jennie’s FREE Guide To Selling From Your List, so you can learn her exact process to generate revenue from your list building efforts.
Wish you could monetize your visibility as a guest on other people’s podcasts? Download my FREE Scorecard & Guide so you can avoid the 17 biggest mistakes, as a guest expert, that costs you leads and clients