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Amplify Your Success

Expert entrepreneurs, service providers and change makers can discover how to increase income and impact as Melanie Benson and her guests cover how to amplify your results and achieve more of your bold goals.
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Now displaying: December, 2019
Dec 30, 2019

Do you pick a word to be your theme for the new year?

I never used to but a few years ago, I decided to give it a whirl. I picked the word “Thrive” that year and I found that as I made every single decision I began to assess….will this help me thrive?

That year I went through a lot of personal transformation that helped me dissolve several situations that were exhausting me. In their place, I welcomed in opportunities that put me back on track for thriving. Interesting enough, Ariana Huffington came out with her book Thrive that year too.

Now I’m a huge fan of picking a word, but some people struggle with the practice. So I invited a new friend of mine, Maiko Sakai, to join me for this last Amplify Your Success Podcast episode of 2019 to help you uncover YOUR word for the new year.

Be sure to join the Amplify Your Success Community to share what your word is!

 

Key Takeaways

>> Why goal-setting is not enough to actually achieve your biggest goals in the new year.

>> How a word of the year help you make better decisions and take aligned action.

>> Maiko and I share our words for 2020 – and from 2019 – and how our word has helped.

>> How to pick the right word that you can stick with (and other worries like, “can you pick the wrong word.”)

 

 

About The Guest

Maiko Sakai, the founder of Airtight Concepts, is a business growth strategy consultant a.k.a. secret weapon, confidant, advisor & silent partner to her clients who are creative entrepreneurs, founders, and CEOs with the desire to build a high-functioning, profit-generating piece of beautiful machine. She also organizes a Meetup group, Growth-Driven Entrepreneurs Worldwide in NYC.

As a self-proclaimed “Queen of Counterintuitive Strategies,” she provides effective but not-so-conventional strategies to boost sustainable profitability for her clients’ businesses by utilizing both quantitative & qualitative assessments.

Originally from Yokohama, Japan, Maiko considers herself a New Yorker, loves ethnic foods of all kinds, and is a sucker for ultra-contemporary design & exotic houseplants. She earned her MBA from Johnson School of Management, Cornell University.

 

Resources Mentioned in This Episode:

Get the Downloadable Worksheet to find your word www.maikosakai.com/word

Join the FREE Amplify Your Success Community www.AmplifyYourSuccessCommunity.com

Dec 23, 2019

At the end of a year (or even the end of a quarter) is a perfect time to take stock on how your business performed. Before you set those new goals and get busy planning, take a few minutes to inventory what did work – and more importantly what did not work – to use this information as fuel for greater success.

Inside episode 158 of Amplify Your Success Podcast I’ll walk you through a worksheet I use to ask six questions to help me close out the year with power and clarity. And if you’d like to get this FREE worksheet to use, I’ve made it available to you.

Be sure to join the Amplify Your Success Community to get the downloadable worksheet and share your wins and learnings from the year!

 

Key Takeaways

>> What six questions that help me close out the year with gratitude (and why that’s important when setting goals for a new year.)

>> Why anchoring in the people you’ve met during the previous year can help you open up more strategic partners and collaboration opportunities.

>> The importance of celebrating the small wins, even if you felt you didn’t accomplish ANYTHING on your goal’s list.

>> A Bonus Question that will help you avoid the common pitfall of “doing more of what doesn’t work”

 

Resources Mentioned in This Episode:

Own Your Bold Influence Challenge

Dec 16, 2019

Do you think about creating a business plan but never quite get around to it? Maybe you spend hours or weeks playing around with ideas, but they never leave your brain and hit the paper.

Having a solid business plan doesn’t mean you need reams of paper. It means you know what your profit centers are, what your key initiatives are that will maximize those profit centers  – and what specific actions you will take to pull it off.

And according to my guest Laura Posey, you can do all that on ONE PAGE!

Listen in on episode 157 of Amplify Your Success Podcast as I talk with Laura Posey about how to gain massive clarity and accomplish more in the next 12 months through this simple planning process.

Be sure to join the conversation in the Amplify Your Success Community and share your input there too.

 

Key Takeaways

  • How hanging on the side of a mountain and losing her path gave Laura the clarity to focus on the One Page Business Plan.
  • Why an entrepreneur should bother with doing an annual plan, especially when the market changes quickly.
  • Why a one sheet plan will really help you grow revenues quickly (you should hear the examples of 400% growth!)
  • What to do if you suck at planning, feel constrained by creating a plan or simply just don’t believe you have time.

Resources Mentioned in This Episode:

 

About The Guest

Laura Posey is an internationally-recognized speaker, author and consultant.

She is known as The Simple Planning Specialist for her unique ability to simply and easily laser focus her clients to get dramatic results. Her Simple Strategic Plan is used by over 2500 companies from startups to Fortune 100.

She is the author of "How to Plan Your Entire Year On One Sheet Of Paper", and co-author with Jack Canfield of "Mastering The Art Of Success". Laura is a graduate of SUNY at Buffalo and holds an MBA from Virginia Commonwealth University. She is fluent in German and is currently working on her Spanish.

When not on stage or with a client, you can find her traveling the world, playing golf, practicing the fiddle or snuggling with her rescue mutt, George, at home in Richmond, VA.

Dec 9, 2019

Have you ever tried to make a big leap but everything seemed to work against you?

That may have been your upper limit kicking in. Think of an upper limit as a false internal limiter that is set around money, success, love or happiness. Often upper limits trigger self-sabotaging behavior – which can set you back quickly when it comes to growing the impact of your business.

Listen in on episode 156 of Amplify Your Success Podcast as I talk with Holly Chantal about business pivoting, hitting your upper limit prematurely (think leaving your comfort zone) and why business owners often get stuck around the $15k/month revenue mark.

Be sure to join the conversation in the Amplify Your Success Community and share your input there too.

 

Key Takeaways

  • I ask Holly to define what an upper limit it and how someone would know they’ve reached it.
  • Holly and I share signs that we had hit our own upper limit in business.
  • How to build trust in yourself after you’ve experienced multiple business setbacks.
  • We talk about financial set-points and the most common reasons why entrepreneurs get stuck at about $10 - $15k/month in revenue.
  • Ever tried to pivot and it destroyed your business? I know I did and Holly talks us through the steps of making a big change without cannibalizing what is working.

Resources Mentioned in This Episode:

 

About The Guest

Entrepreneurial goals can be a moving target, something
Holly Chantal learned firsthand after successfully establishing
herself as a business coach and brand strategist that was on
track to hit seven figures within her first 5 years. Everything
changed however when Holly started a family and she found
herself in a deep depression, questioning what she wanted
from life and consequently her business.

This lead to a deep spiritual awakening that resulted in her taking
command of her business in a whole new way that suited her life
as a mother and allows her to make an even bigger impact on
the world. Today, Holly works with experienced service-based
professionals who find themselves at a plateau in their business
with no clear guidance on where to go next.

Dec 2, 2019

What’s the fastest way to get a lot of eyes – and buys – from ideal clients?

Align with an influencer in your industry.

Influencers tend to have the trust and rapport of their community so when they shine the light on your offering, their followers pay attention. That’s why having an influencer marketer strategy in place can have a HUGE impact over the quality of your lead generation.

Listen in on episode 155 of Amplify Your Success Podcast as I talk with Cloris Kylie, author of Beyond Influencer Marketing, on how to tap into this highly profitable marketing strategy!

Be sure to join the conversation in the Amplify Your Success Community and share your input there too.

 

Key Takeaways

  • What really is an influencer (and it’s not always about being a celebrity endorser!)
  • Why aligning with influencers can make a big impact in your marketing reach.
  • How to break through some of the most common roadblocks and obstacles to reaching influencers.
  • The simple step every business owner can take to leverage the buzz quality of highly visibility entrepreneurs!

 

Resources Mentioned in This Episode:

 

About The Guest

Cloris Kylie, marketing MBA and influencer marketing specialist, shows you how to create a strong marketing foundation and tap into connections with influencers to grow a magnificent business that thrives over the long term.


The bestselling author of "Beyond Influencer Marketing" and the host of "Beyond Influencer Marketing Podcast," she has been featured on network television, top-ranked podcasts and YouTube shows and websites with millions of followers.


Cloris’s unique background in engineering and marketing allows her to design efficient and effective solutions for her clients, but Cloris knows you need more than tactics to succeed. That's why she also empowers you to, as she says, “Reveal your magnificence.”

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