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Amplify Your Success

Amplify Your Success is the only podcast for coaches, consultants, course creators and experts that integrates practical and proven business strategy along with mindset, motivation and energetic tools to amplify impact, income and influence. If you are looking to shatter your earning limits while making a massive impact with your business superpowers, tune in to hear 22 year business veteran Melanie Benson host power-packed conversations with other business industry leaders. Discover more tools and resources at MelanieBenson.com.
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Now displaying: May, 2023
May 29, 2023

A common challenge for life coaches and transformational mentors looking to grow the reach of their work is being able to scale their services while maintaining a high level of personal connection and impact with their clients. 

 As their client base expands, it becomes increasingly difficult to provide individualized attention and support to each person. Additionally, there is a need to develop systems, processes, and teams to handle the growing demands of the business while ensuring the quality and integrity of their services remain intact. Striking a balance between scalability and maintaining a personalized experience can be a significant challenge for coaches and mentors.

 Jennifer Longmore not only built a 7 figure business as she transformed her Akashic record spiritual training company, but broke into an impressive 8-figure enterprise. On Amplify Your Success Podcast episode 337, Jennifer joins me to share her inspiring journey along with her secrets to success and the strategies she employed to achieve remarkable financial milestones. 

 From her humble beginnings to becoming a prominent figure in the spiritual industry, Jennifer's unique growth path is a testament to the power of determination, authenticity, and unwavering commitment to serving others. Prepare to be inspired as we explore the transformative steps Jennifer took to scale her business and create a thriving empire in the realm of spiritual training.

 Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

Key Takeaways

  • [4:19] How Jennifer started her now 8 figure spiritual training company.

  • [9:04] Competence and how it can be a growth bottleneck for many entrepreneurs.

  • [14:11] The importance of client pricing and time boundaries as you grow your business.

  • [22:22] An essential shift Jennifer made in growing from 7 figures to 8 figures.

  • [27:24] What your prosperity code is and how you can unlock that code in your own business and life.

Resources Mentioned in This Episode:


New Earth Prosperity Codes Assessment: https://soul-journeys.involve.me/prosperity-codes-assessment

Take my FREE Quiz to Discover Your #1 Barrier to Being a Highly Paid Authority 

May 22, 2023

Having an online media empire can solve one of the biggest problems for business coaches, consultants and service providers who have limited reach and visibility. By establishing a consistent online presence through various media channels, such as a blog, podcast, and social media platforms, a business coach can significantly expand their reach and attract a wider audience. 

This increased visibility allows them to connect with potential clients who may not have been aware of their services otherwise. Additionally, an online media empire provides a platform for the business coach to showcase their expertise, share valuable insights and resources, and build credibility and trust with their audience. This, in turn, leads to increased opportunities for client acquisition, partnerships, speaking engagements, and ultimately, the growth and success of their coaching business.

But, far too often, there is a lack of consistency and brand presence across different online platforms, which can create confusion about what the service provider truly offers.

On Amplify Your Success Podcast episode 336, Rich Bontrager joins me to share his 30+ years of experience in broadcast, and now as an Unofficial NSA Podcaster, to help you amplify your reach online.

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

Key Takeaways

  • [6:06] Rich discusses the concept of media as a currency.

  • [7:57] The importance of strategically and intentionally building out your online presence.

  • [10:26] Why consistently used headshots and brand assets is key to being a recognized brand.

  • [17:41] An important mindset shift to stand out online as an online empire.

  • [20:13] Rich discusses how he uses Restream for his online show to reach all of his online platforms simultaneously.

  • [25:08] The importance of your brand persona to boost engagement.

  • [32:56] What it feels like when all the puzzle pieces start to work together.

Resources Mentioned in This Episode:

Take advantage of Rich’s Free Guide, Build A Media Empire Guide. NEED LINK FROM RICH

Rock The Stage episode with Melanie and Rich discussing collaboration currency strategies that attract ideal clients.

May 15, 2023

Communicating with our community, our teams and our clients is an essential part of business. When you know how to communicate effectively, it can build trust, develop a connection with our audiences and inspire others to help you achieve your goals. 

But sometimes the way one person communicates naturally leaves you feeling disconnected. Or worse, misunderstood and frustrated. By learning how to communicate for impact, you can include simple shifts like body language, tone, and storytelling to convey your message with clarity and conviction - which leads to strengthening your impact too.

On Amplify Your Success Podcast episode 335, author Richard Newman joins me to share his fascinating journey from living with Tibetan monks to the corporate world showing some of the world’s most recognized brands how to improve communication.

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

Key Takeaways

  • [6:19] Richard shares the root of how he discovered his communication practices as a young boy who struggled to understand others.

  • [10:13] What shifted when Richard found a study that illuminated his autism.

  • [12:11] The 2000 person study that revealed one small shift in communication that creates more impact.

  • [13:21] How to discover your 3 word rebellion (hint: it starts with freeflow brainstorming!)

  • [15:22] The importance of your gestures in communication.

  • [20:00] Richard shares how the pandemic drove a record number of new businesses to be opened (and how people yearn for connection and to be heard.0

  • [24:27] How mindset impacts communication.

  • [33:58] The one thing Richard learned about the person you fail to fire (and how it’s impacted his business.)

 

Resources Mentioned in This Episode:

 

May 8, 2023

As an expert-entrepreneur, speaking on stages and doing interviews on podcasts can provide much needed visibility to new audiences.

But when your topics get popular, you might find you are constantly bombarded with requests to speak at events, conferences, and online shows. While these opportunities can be a great way to build our brand and showcase our expertise, they can also be a drain on our time and resources. In this episode, I will explore how to evaluate speaking opportunities to ensure that they are a good fit for your business goals.

As an expert-preneur, you know that your time is valuable and that every minute counts. With so many speaking opportunities out there, it can be tempting to say yes to every opportunity that comes your way. However, not all speaking opportunities are created equal, and it's important to evaluate them carefully to ensure that you're using your time effectively and reaching the right audience.

On episode 334 of Amplify Your Success Podcast, discover the key factors that expert-preneurs should consider when evaluating speaking – or any visibility opportunity. By the end of this episode, you'll have a better understanding of how to evaluate speaking opportunities wisely and make the most of your time as a busy expert-preneur. So, let's dive in!

Join us in the Amplify Your Authority Facebook Group to unpack all 7 of the steps in my 7-Step Plan to Get Booked, Get Leads and Get 5 Figure Clients by Leveraging Other People's Audiences.

Takeaways

  • [1:27] The facts to consider and the energy alignment of choosing good visibility opportunities.

  • [4:19] Why starting with the end goal helps you make better decisions.

  • [7:20] I cover the second question that is a go/no go factor to pursue an opportunity.

  • [12:38] Why I ask event hosts how they will curate their audience (and how this affects your participation.)

  • [16:50] Future pacing into the actual event to uncover other valuable priorities (before they crop up later and surprise you.)

  • [19:40] How my Human Design factors into my decision making process (and what happened when I tuned into my unique energy alignment factors!)

 

Resources Mentioned in This Episode:

 

May 1, 2023

Imagine if your brand message made you memorable, and worked 24/7 to attract the right clients and opportunities to you.

A 3 word rebellion is a messaging statement that acts like a powerful magnet in your industry. By distilling your message down to just three words, you can communicate your unique value proposition in a way that is concise, memorable, and impactful. This messaging statement can serve as a rallying cry for your brand, uniting your team and your audience around a common mission and purpose.

By consistently using this statement in your marketing and branding efforts, you can establish a strong and recognizable brand identity that sets you apart from your competitors and resonates with your target audience. Whether you're just starting out or looking to rebrand, a 3 word rebellion messaging statement can help you create a powerful and effective brand that stands the test of time.

On Amplify Your Success Podcast episode 333, Michelle Mazur joins me to reveal how you can uncover your unique 3 word rebellion and deploy it in your marketing efforts.

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

Key Takeaways

     [5:07] What it means to create a rebellion with your words and messaging.

     [7:59] How the right message goes to work for you, attracting more clients and opportunity.

     [10:11] Your message is bigger than just you – and can be a big part of your business growth.

     [13:21] How to discover your 3 word rebellion (hint: it starts with freeflow brainstorming!)

     [16:29] What to do if you catch yourself overthinking it, and getting paralyzed with this process.

     [20:00] The truth about a 3 word rebellion for your messaging and how it impacts your competition.

     [27:27] Michelle discusses why embracing sales is her “one thing” she wished she’d done sooner.

 

About the Guest

Michelle Mazur works with brilliant business owners who are shaking things up...but having trouble talking about it. She combines the tools of successful social movements with the qualitative research skills she earned in her communications PhD to help them craft their powerful, captivating message. The author of 3 books (including the newly-updated 3 Word Rebellion) and featured in Fast Company, Entrepreneur and Inc., she knows that speaking about what you do in a clear and captivating way is the key to reaching the people you could help the most.

 

Connection With The Guest

Website: http://www.drmichellemazur.com/ 

Linkedin: https://www.linkedin.com/in/drmichellemazur/  

Instagram: https://instagram.com/drmichellemazur

 

Resources Mentioned in This Episode:

     Get Michelle’s Free Resource: 3 Word Rebellion, a mini messaging workshop you can listen to on the go:  www.3wordrebellion.com

     Unreasonable Hospitality book.

     Amplify Your Success Podcast episode 316, Rising Above Industry Turbulence

     GuestExpertSystem.com

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