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Amplify Your Success

Amplify Your Success is the only podcast for coaches, consultants, course creators and experts that integrates practical and proven business strategy along with mindset, motivation and energetic tools to amplify impact, income and influence. If you are looking to shatter your earning limits while making a massive impact with your business superpowers, tune in to hear 22 year business veteran Melanie Benson host power-packed conversations with other business industry leaders. Discover more tools and resources at MelanieBenson.com.
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Now displaying: April, 2021
Apr 26, 2021

To niche, or not to niche. That’s always the question when it comes to identifying who your dream clients really are. There is a common misconception amongst entrepreneurs that too narrow a niche will make you lose sales.

When you identify the right niche for you, you’ll actually make more sales. But you don’t just have to narrow who you work with. There are three ways you can niche your offerings to attract more dream clients.

Listen in on Amplify Your Success Podcast episode 228 where I talk through how to pick the right type of niche to help you make more sales -- and stand out as an industry expert.

Join in the conversation in the Amplify Your Authority Facebook Group!

Key Takeaways

  • What a niche is and why having one will help you be seen as the go-to expert in your field.
  • How having a niche makes your messaging pop and instantly build that “know-like-trust” factor.
  • Three different ways you can niche so that you are honing in your message and offer for the right audience.
  • A fear every business owner has to get past in order to attract more dream clients through their niche.

 

Resources Mentioned in This Episode:

Apr 19, 2021

If you tend to struggle with making money or you can’t imagine charging more for your services, or you make good money then it disappears, you might have a money block that is holding you back. The biggest problem with a hidden money block is that a business owner tends to work ten times harder to compensate for the patterns.

Money blocks show up at each new level of success that an entrepreneur pursues, and can hide out in your blind spot, surfacing fears that keep you stuck. If you’ve got money blocks, you probably are doing a lot of the right things but they never seem to work!

Money blocks don’t have to keep you stuck any longer. Listen in on Amplify Your Success Podcast episode 227 as Polly Alexandre joins me to provide insight into how money blocks show up and an easy way to dissolve them to unleash your full earning potential.

Be sure to join the conversation in the Amplify Your Authority Group.

 

Key Takeaways

  • The 8 top money blocks female entrepreneurs tend to have in common.
  • How the fear of being more visible is keeping you poor and in struggle mode.
  • The part your DNA is playing in your financial condition.
  • Why some entrepreneurs make a lot of money, then lose it all, over and over again.
  • What the feminine wound around money is and how to know if it's affecting you.
  • Polly’s simple 4-step process to start dissolving money blocks.

 

 

About The Guest

Polly Alexandre is a money mindset expert and clearing money blocks is her superpower. She blends her powerful transformational coaching skills with her intuitive energy clearing abilities to help change-makers, visionary creatives and spiritual leaders fulfil their soul’s purpose, and use their creative & spiritual gifts to change the world. 

 

Resources Mentioned in This Episode:

Apr 12, 2021

If you lost all of your potential clients overnight, would you have a way to make money? Ann and her husband found themselves in this situation. Due to a change in the law, Ann Sieg’s auto glass company sales dropped from $90k per month to $2k per month. Ann doubled down on her side-hustle and decided to make Amazon retail her new focus.

Thirteen years later Ann now teaches others how to build a retail empire on Amazon. Listen in on Amplify Your Success Podcast episode 226 as Ann reveals how to tap into the mega buyers on this popular platform and make good money.

Be sure to join the conversation in the Amplify Your Authority Group.

 

Key Takeaways

  • What an e-commerce business is.
  • How Ann and her husband got started in their Amazon business.
  • Understanding the e-commerce marketing continuum and its use in amplifying profits.
  • The three pillars of e-commerce success - cash flow, systems and team - and how these three pillars make an Amazon business successful.
  • How Ann uses a simple system to transform Amazon into an automated cash machine for her clients.

 

About The Guest

Ann Sieg is the author of three widely acclaimed books on how to attract customers online and generated over 4.2 million in sales from her first e-book over 13 years ago. This all as a result of Ann and her husband losing their auto glass business almost overnight due to a new state law. Ann took her little “side-hustle” business and doubled-down…taking her sales from 2K per month to 90K per month in three months’ time. It was more than enough to bring her husband home. She went on to build an online empire… network marketing, info marketing, affiliate marketing, creating and selling her own products… Ann did it all… to the tune of $20 million+ in sales.

Ann’s training has impacted hundreds of thousands of people worldwide to achieve online success all while working from home. But nothing has matched the rapid success of her e-commerce students. It’s not uncommon for them to see cash flow in the first few days or weeks of starting their businesses. And others have achieved 6, 7, and even 8 figure incomes – many through her free training alone. Ann is passionate to help 1000 people make $10,000 a month and build their own family economy working from home.

 

Resources Mentioned in This Episode:

 

Apr 5, 2021

You’ve probably heard that to increase sales in an online business, you need to have a list. But just having a list isn’t where the value to your sales lies...it's what you do with that list!

Emailing your list consistently can have a huge impact on your sales and your authority. But just sending out emails isn’t going to cut it. How you write those emails and what you say in the emails makes a big difference in whether or not they are ever read.

Rob & Kennedy found that using psychology in their emails had a HUGE impact on whether those emails were opened and read (not to mention generating sales.) The duo joins me on Amplify Your Success Podcast episode 225 to share a colossal business mistake they made and how dialing in their email marketing saved their business.

 

Be sure to join the conversation in the Amplify Your Authority Group.

 

Key Takeaways

  • How Rob & Kennedy spread themselves too thin and almost lost their business.
  • How email marketing changed since it first emerged as an online business sales tool
  • What an email open rate is and what it can tell you about the quality of your emails.
  • What 'value based email marketing' is and how it will get more of your ideal clients reading your emails
  • An important email protocol that will help your results immensely.
  • What metrics every business owner who is emailing their list needs to pay attention to

 

About The Guest

They are the hosts of the very entertaining podcast, The Email Marketing Show, founders of the survey platform that makes you sales, ResponseSuite – my guests this week are two of the most dynamic speakers in the world who are reshaping the way we think about email marketing.

Red-haired Rob is a comedy stage hypnotist, and platinum-haired Kennedy a psychological mind reader (or mentalist as they call it in the US), who have spent almost 18 years each relying on their skills of getting into other people’s heads to carve out successful careers in show-business.

Now as founders of EmailMarketingHeroes.com, Rob and Kennedy’s mission is to save the world from that grubby old-fashioned email marketing we’ve all grown to loathe, and give others the tools to become the Email Marketing Heroes in their small businesses.

 

Resources Mentioned in This Episode:

 

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