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Amplify Your Success

Amplify Your Success is the only podcast for coaches, consultants, course creators and experts that integrates practical and proven business strategy along with mindset, motivation and energetic tools to amplify impact, income and influence. If you are looking to shatter your earning limits while making a massive impact with your business superpowers, tune in to hear 22 year business veteran Melanie Benson host power-packed conversations with other business industry leaders. Discover more tools and resources at MelanieBenson.com.
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Now displaying: January, 2024
Jan 29, 2024

When you are in a crowded market, an expert entrepreneur is going to have a lot of similar-sounding competitors (even if those competitors are not as talented or capable of delivering the results that you do.)

In a crowded market, you either blend into the noise or stand out as the authority.

When you stand out as the authority, you become the go-to expert your industry refers to and your ideal clients seek out.

In episode 372 of Amplify Your Success Podcast, I reveal the foolproof method I stumbled upon that propelled my business from struggling to break $1,000 a month to multiple six figures 20 years ago. 

With my Authority Building Trifecta, not only did I achieve visibility, I also accelerated the monetization of that visibility. Today I teach this method to my clients so they can quickly boost their authority and land coveted shows and stages (and activate a 24/7 client generation system.)

I’ll also highlight the critical importance of being highly visible with what I call authority content, and how it holds the power to get invitations to speak, to reinforce your expertise, and to speed up your ideal client's decision-making process. We’ll delve into the art of being on other people's platforms and how it can significantly boost your authority. Finally, I’ll unveil the magic that happens when inspiring your audience to consume your content, imparting valuable insights on nurturing relationships and dynamic client journeys.

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

 

Key Takeaways:

02:02 Authority is essential to generate Million Dollar Visibility 

04:57 What my 3 part Authority Building method is for expert entrepreneurs.

08:47 What Authority Content is and how to showcase expertise for client attraction.

13:38 Consistent social media presence is important.

15:01 How borrowing credibility and influence from others works to build your own audience.

19:28 Where the “client attraction” magic kicks in with your messaging & branded content.

23:31 How my podcast helps nurture potential clients. 

24:57 Two potential outcomes from the authority method

 

Resources Mentioned in This Episode:

 

Jan 22, 2024

The corporate marketplace is full of untapped opportunities for coaches and consultants. However, there are many myths and misconceptions about landing corporate consulting and coaching clients that act as a deterrent to pursuing these types of clients.

On Amplify Your Success episode 371 I’m joined by small business growth expert and CEO Angelique Rewers who shares how solo entrepreneurs can 5X their sales conversions with corporate clients. 

This insightful conversation covers the transformational impact of corporate consulting work, the psychology behind selling to organizations, and how to overcome the fear of corporate sales for long-term business success. 

Listen in to discover how to master the art of selling to corporations as Angelique debunks myths about corporate client acquisition and shares how to systemize the brand experience for rapid business expansion.

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

 

Key Takeaways: 

03:58 Melanie and Angelique discuss their corporate backgrounds and how their experience helps in their current business.

09:27 How to reach efficiency in winning corporate clients using leverage.

11:34 Small business leaders can drive profound, spiritual change at the corporate level.

14:12 The power of one yes to reach exponential impact in the corporate environment. 

17:17 Psychology of selling changes for solo buyers versus corporate buyers.

23:13 Angelique’s turning point in her business as she learned how to sell in a corporate setting.

29:16 Reaching capacity for a solopreneur and how it leads to feast or famine.

36:46 Angelique shares her bold move of hosting her first conference and overshooting her budget.

 

Resources Mentioned in This Episode:

 

Jan 15, 2024

Are you struggling to scale your business at the pace you desire? Are you looking to accelerate your success and make bold strides in your industry? An entrepreneur’s mindset plays a pivotal role in propelling the business toward rapid success. From embracing failure as a powerful learning opportunity to learning how to identify your true business identity, a growth mindset is necessary to avoid business collapse when facing inevitable growth challenges.

Brian Will, an experienced serial entrepreneur, joins me on Amplify Your Success Podcast episode 370, to unlock the key components of a growth mindset that has driven billions of dollars in sales inside his own businesses. 

Inside this deep conversation, we explore the changing landscape of sales, unlocking the power of unique value propositions, understanding the complexity of hiring for growth, and uncovering the top soft skills essential for business growth and scaling.

A powerful part of this conversation centers on the transformative power of shifting your mindset in coaching to navigate obstacles, and gain the necessary mental fortitude to drive your business forward. 

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

 

Key Takeaways: 

06:10 How Brian built multiple successful ventures – and the challenges that strengthened his fortitude along the way.

08:41 Why success in business requires both a growth mindset and mentorship.

12:23 How to identify and embrace your soft business skills that grow your business.

14:45 The success paradox of overcoming limitations to boost business success potential.

17:11 Fear and lack of delegation hinder business growth.

23:19 Stand out in a crowded market and communicate effectively.

28:49 How to choose a mentor (and this answer might just surprise you a bit.)

Resources Mentioned in This Episode:

 

Jan 8, 2024

Have you tried manifestation techniques but they don’t seem to work for you? Or perhaps you know that this is the year you are meant to achieve more, but you are not sure you have the stamina or energy to pull it off.

Often, the disconnect lies in our own energy and to achieve bigger success, we require real transformation guided by trained professionals

Instead of falling for quick-fix courses and cookie-cutter strategies, what if you had access to a simple technique that produces a quick boost of energy and momentum?

Hilary DeCesare, an award-winning peak performance, business, and mindset mastery coach, joins me on Amplify Your Success Podcast episode 369 and walks us through a powerful 4-step tune-in process to help elevate your business energy and problem-solving skills.

Hilary’s 4-step tune-in process, designed to be done multiple times a day, aims to elevate energy levels and provide a highly effective approach to tackle your biggest growth challenges (and boost up your momentum when you need it the most.)

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

 

Key Takeaways:

03:07 Preview of Melanie’s own breakthrough in the conversation with Hilary.

09:18 Global shifts are occurring and people are seeking change.

10:54 Why EQ is going to be more impactful than IQ going forward.

15:35 Why striving for more and pursuing excellence transforms how we show up

18:52 How to overcome negative beliefs so you can reach your higher potential.

21:13 Hilary reviews her simple process to raise vibrational levels daily.

24:39 Why music is so essential to using the 3HQ process.

33:37 The monkey study shows the impact of mirror neurons.

36:56 How Hilary utilizes her favorite songs to enhance productivity methods.

43:27 A prediction on a big industry shift towards integrated coaching and transformation.

 

Resources Mentioned in This Episode:

 

Jan 1, 2024

Ready to break free from patterns that are holding you back and unlock your potential for exponential growth in your business this year? 

Sometimes what you stop doing is way more important than what you start doing. Adding new activity to boost sales is often the go-to solution. Before you add another to-do to your list, you’ll want to evaluate three common situations that actually block your ability to grow your reach and revenue.

On Amplify Your Success episode 368, I’ll unveil three critical things you must stop doing and three essential actions to start doing if you want to propel your success to new heights.

Drawing from my 24 years of coaching experience, I know the importance of identifying and eliminating tolerations that drain your energy and hinder your progress. Today, I’ll also explore the significance of stepping away from playing small in your business and instead embracing a bolder approach to your business and goals. We’ll also delve into the impact of simplifying your actions and the power of consistent, aligned efforts in realizing your authentic authority.

Tune in to gain practical insights and strategies that can help you navigate the year with a bolder, more impactful approach to your business, leading to meaningful traction and growth in your overall impact and success.

Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.

 

Key Takeaways: 

01:54 Why you want to start with the end in mind.

05:19 2024 is the year to embrace bolder goals in your life and business.

07:40 The negative impact of tolerating undesirable experiences in your business and life.

13:02 Why playing a bigger game and taking bold action causes you to accelerate desired results.

14:13 The little known fact about 10x Growth: it isn't about working harder. It's about producing 10 times the results.

20:19 The 2 types of approaches to bold goals (and why “feeling your way through” often leads to disappointing results.)

23:33 Fostering consistent, authentic brand presence through content.

25:28 Your 2024 formula for exponential growth: Plan, act boldly, be consistent, stand out.

 

Resources Mentioned in This Episode:

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